Unión Deportiva Las Palmas began its week in New York by hosting a lifestyle and soccer event in the iconic Brooklyn neighborhood, in collaboration with the 5Aside soccer community. This event is part of a series of activities organized by the club aimed at expanding its presence in the North American market, connecting with communities passionate about soccer not only from a sports perspective but also through fashion and culture.
Sunday’s event attracted numerous soccer fans in Brooklyn, who actively participated in the tournament. Additionally, UD Las Palmas held an exclusive raffle, offering a prize of a trip for two to Gran Canaria and two tickets to the highly anticipated match between UD Las Palmas and FC Barcelona. This appealing prize will provide the winners with the chance to explore Gran Canaria and experience the excitement of visiting Estadio de Gran Canaria, supporting the yellow team against FCB.
This initiative seeks to connect with communities that share a passion for soccer, helping expand the club’s values beyond borders.
Throughout the week, UD Las Palmas executives will also carry out institutional visits to the offices of major sports leagues such as the NFL, NBA, MLB, and LaLiga, aiming to explore potential collaborations and gain insights into their development strategies for the North American market.
These meetings reflect UD Las Palmas' commitment to learning from leading sports organizations to strengthen its presence and build an international foundation.